Final Year Blog

Friday, 14 February 2014

Neon Lights - Thinking about refining colour

I have decided to look at more trend research to explore a more refined colour pallet to used and found this:
Inspiration from A/W 14/15 London Selfridges Window Displays
Anna Lomax



I think the below two prints were quite sucessful as they have the 'digital' and 'technology' look that I was going for with the conrast or colours against the black and blurred lines.
Print above made with glowing edges filter (CMYK)

 Video above: (made the same way as the previous one; used the kaleidoscope app and then uploaded onto Instagram) Glowing edges print in kaleidascope app and 3D print below made into a video on Instagram. This video was entered into the Nivea Interngram internship program. The brief is to create a creative video on Instagram for a chance to win an internship on their social media team. The winner will be picked
This way of finding potiential employees for this role is relitively new, so it is hard to find what they will be looking for, but it is catching on quite fast!
Information on the intership:
I have used this as an oppotunity of getting my work out there with hashtags on the video and having my work avaliable on the range of platforms the company is advertising the competition on.

QR codes creators (http://www.qrstuff.com/) can be used to scan links, for example a link to that video:
Print above: Glowing edges plus 3D ajustments (RGB) Placement print (T-shirt) Layout inspired by Raw Pop Art. Hodgepodges by AGARES. Image below:
RGB allows a brighter colour contrast, which means the 'neon' look is more archivable in RBG format over CMYK.

Above: Print on a figure. Figure image from: http://static.theiconic.com.au/p/staple-superior-0479-97099-1.jpg
Simmilar prints avalible now:
Source: WGSN 4 October 2013 1920:1280 WGSN street shot, Bright Berlin, July 2013

Bright, 3D ish (Plays with the eyes)

The new prints has been influenced again by the image of Alaxander McQueens dress here that helped earlier on.

In conclusion on the colour theme I decided I liked this new neon-contrast theme, but I also liked the bright orange and navy blue theme that I originally used after looking at 'Un-real' text and doing 'child-like' drawings. Therefore, I have decided on two seperate collections; The neon theme - 3Dee Illutions, and the orange - KaleidaPrints.

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